Promotion of natural and cultural heritage to develop sustainable tourism in protected areas Pronacul

PRONACUL emphasizes the idea of promoting and preserving natural and cultural heritage and supporting the development of a transnational strategy for the joint promotion of the Adriatic-Ionian region as a tourist destination

Since Partners and / or associated partners of the project Pronacul have the protection of the UNESCO / or Natura 2000 protected areas, or will become protected areas as part of project activities main goal of the project is to improve conservation management of natural and cultural heritage for other purposes that are more appropriate to the time and foreseeable development. This will be achieved through the development, use and promotion of a common methodology for conservation management of natural and cultural heritage in the Adrion area, that will be based on a participatory approach towards the stakeholders.

The methodology will be tested and subsequently applied in pilot areas where clusters, which include local, regional and national actors in the field of tourism, are already established. Experiences from the pilot areas will contribute to the creation of the final proposal for the inclusion of a common methodology, that will be defined as a regional way. The activity will be supported by the establishment of a virtual chamber for the promotion of the methodology and its transfer to other areas of Adrion.

The Chamber will be a consultative body for the developers in the field of tourism and will operate through an online platform where regions will exchange experiences and good practices in the field of conservation management of natural and cultural heritage. In order to improve policies for more efficient conservation management of natural and cultural heritage, the methodology will be disseminated among policy makers in the form of recommendations for concrete local, regional and national strategy papers to ensure development and promote of valorisation and preservation of natural and cultural heritage, especially in terms of sustainable tourism.

Duration of the project: 1st April 2020 – 30th September 2022; optional 30th December 2022.

The total value of the project is 1.770.348,98 EUR.

Leading project partner:

Zasavje Regional Development Agency, Slovenia

Project partners:
Development agency Gal Venezia Orientale, Italy
Tourist Board of the City of Rijeka, Croatia
Chamber Ilia, Greece
Ionian Islands region, Greece
Entrepreneurship and Business Association LiNK, Bosnia and Herzegovina
University of Novi Sad, Faculty of Science, Serbia
Development Agency City of Trebinje – TREDEA, Bosnia and Herzegovina
Zagreb County Tourist Board, Croatia
Municipality Raška, Serbia
Metropolitan city of Bologna, Italy
Centre for Entrepreneurship Promotion Piran, Slovenia

Associated partners and supporters:
Cultural centre Delavski dom Zagorje ob Savi
Public Institution „Nature Park Žumberak – Samoborsko gorje“
Municipality Zagorje ob Savi
Municipality Koper
Strunjan Landscape Park
Eco Circle – Society for Natural and Environmental Protection

More information you can find on the project Pronacul website: www.pronacul.adrion



Skip to content